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Telkom Plus Campaign
Project type
OOH Campaign
Date
2021
Location
Johannesburg
INSIGHT
We all want to feel included and connected with what is going on in the world around us. Our respected financial constraints and/or background shouldn't prevent us from participating in the conversations, entertainment, knowledge and news that is always happening around us.
IDEA
Each of us want to know that we are not left in the dark.
And that RETSENI, SISEZI'NTWENI
And that we can always....."Be Within".
RATIONALE
We want to live up to our brand purpose and promise of living no man behind. The idea demonstrates that Telkom Plus provides a gateway into an exciting world of colour, on-trend content, premium games and much more. We aim to create a world of possibilities that caters to the type of content that everyone enjoys-a world where everyone feels included.